Quick Summary
MVP (Minimum Viable Product) development costs range from $15,000 for basic prototypes to $120,000+ for feature-rich applications. Codexty also offers MVP development at $25/hour (time & materials). The average mid-complexity MVP costs $45,000–$80,000 and takes 2–4 months to develop. Factors include feature set, design complexity, platform (web/mobile), and team location.
Pricing Tiers
Basic features, minimal customization, standard design
Custom features, integrations, advanced functionality
Enterprise-grade, complex architecture, extensive features
Cost Breakdown
Discovery & Planning
10-15%User research, competitive analysis, feature prioritization, technical architecture
UI/UX Design
15-20%Wireframes, mockups, prototypes, design system, user flows
Development
45-55%Frontend, backend, database, API integration, core features
Testing & QA
10-15%Functional testing, usability testing, bug fixes, performance optimization
Deployment & Launch
5-10%App store submission, server setup, monitoring, documentation
Factors Affecting Cost
Feature Complexity
High ImpactSimple CRUD operations cost significantly less than real-time features, payment processing, or AI integration. Each major feature adds $2,000–$10,000.
Platform Choice
High ImpactWeb-only MVPs are cheapest ($15,000–$50,000). Native iOS/Android adds 30-50% cost. Cross-platform (React Native/Flutter) balances cost and reach.
Design Requirements
Medium ImpactCustom design with animations and micro-interactions costs 40-60% more than using templates or pre-built UI kits.
Team Location
High ImpactCodexty offers development at $25/hour regardless of location. Market rates elsewhere: US $100-170/hr, Eastern Europe $45-70/hr, Asia $35-55/hr.
Third-Party Integrations
Medium ImpactPayment gateways, authentication, analytics, CRM integration. Each integration adds $1,500–$5,000 depending on complexity.
Backend Complexity
High ImpactSimple database and REST API vs complex microservices, real-time sync, and extensive business logic can double development time.
Pricing Models
Fixed Price
Agreed-upon scope and price upfront. Best for well-defined projects with clear requirements.
Projects with detailed specifications and minimal expected changes
Time & Materials
Pay hourly/weekly rates for actual work done. Flexible for evolving requirements.
Projects with uncertain scope or requiring iterative development
Dedicated Team
Monthly retainer for exclusive team access. Predictable costs, maximum flexibility.
Ongoing development with changing priorities
Equity Partnership
Development agency takes equity stake in exchange for reduced or deferred fees.
Startups with limited capital but strong growth potential
Hidden Costs to Consider
- •App store fees ($99/year Apple, $25 one-time Google Play)
- •Server hosting and infrastructure ($50–$500/month depending on usage)
- •Third-party API costs (Stripe 2.9% + $0.30, SendGrid $20–$90/month)
- •SSL certificates and domain registration ($15–$100/year)
- •Maintenance and updates (15-20% of initial development cost annually)
- •Bug fixes post-launch (budget $5,000–$15,000 for first 3 months)
- •Analytics and monitoring tools ($0–$200/month)
- •Compliance and security audits ($2,000–$10,000 for SOC2/HIPAA)
Project Timeline
Discovery & Planning
1-2 weeksDesign (UI/UX)
2-3 weeksDevelopment (Frontend + Backend)
6-12 weeksTesting & QA
1-2 weeksDeployment & Launch
1 weekCompare Options
In-House Team
- + Full control over development
- + Direct communication
- + Company culture alignment
- − High fixed costs
- − Recruitment takes 3-6 months
- − Requires multiple hires (designer, frontend, backend)
Development Agency
- + Complete team ready immediately
- + Established processes
- + Predictable timeline
- − Less control over daily work
- − May have multiple clients
- − Knowledge transfer needed
Freelance Developers
- + Lowest cost option
- + Direct communication
- + Flexible contracts
- − Quality inconsistent
- − Coordination overhead with multiple freelancers
- − Risk of project abandonment
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